Walmart of the Web or the Next Evil Empire?

September 28, 2011 at 9:04 am | Posted in Books, Opinion | Leave a comment
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An intriguing article by Julianne Pepitone revealed the threat that Amazon poses to the publishing industry, and now the tech industry as well.¬†Amazon turned the screws to the publishing industry by offering books cheaper than anyone else. With the recent trend in self-publishing and the ease of creating eBooks, Amazon has used its name recognition as a powerful marketing device that rivals the abilities of the largest publishing houses. Now Amazon is going a step further by offering publishing services to authors. But that’s not all because the unveiling of the Kindle Fire today could be the first glimpse of a rather sneaky ulterior motive.

Many will point to the death of Borders as being a result of their inability to stay competitive in the marketplace. Furthermore, many would state that Border’s downfall was a direct result of their inability to compete with Amazon. Think about that for a moment. A company that exists only in the constant streams of 1’s and 0’s that forms the internet was able to kill a goliath bookselling franchise that had over 500 real life, physical stores that people could drive by everyday. The key to success for Amazon is that they simply offer the same products cheaper. In today’s economy, people live on deals. Continue Reading Walmart of the Web or the Next Evil Empire?…

Who is the Biggest Publishing House on Twitter?

June 26, 2011 at 9:17 am | Posted in Books, Miscellaneous, Star Wars News | 1 Comment

According to Publishers Weekly, the biggest publishing house on Twitter is none other than Random House. As a Star Wars fan, I’m proud to see all that book buying has helped keep Random House in the lead beating out HarperCollins, Simon & Schuster, Penguin, Hachette, and Macmillan. Random House (@randomhouse) has 193,845 followers on Twitter (193,932 as I write this). That gives them a 10,000 follower lead over their closest competitor Penguin Group who has 183,477 (185457 right now, so the gap is closing fast). Twitter is certainly a thriving source for quick news and social interaction. For the sake of competition, let’s see if we can keep Random House ahead of the game.

Posted By: Skuldren for Roqoo Depot. Dropping publishing news faster than a Corellian smuggler.

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