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Morgan Stanley: Not Bullish Enough on The Force Awakens?

According to a report on Business Insider this morning, the investment firm Morgan Stanley is aware that their projected $1.95 Billion profit for The Force Awakens may not be bullish enough.

In a note to clients on Wednesday titled “Are We Bullish Enough on Star Wars?” Morgan Stanley’s Benjamin Swinburne raises the firm’s outlook for what the seventh “Star Wars” installment will bring in at the box office.

Morgan Stanley’s “base case” breakdown assumes $650 million at the US box office and $1.3 billion internationally.

In 2014, Business Insider reported on the most fan-anticipated films of 2015, and the new Star Wars movie topped the list at number 1, with Jurassic World coming in at number 5.  With Jurassic World’s powerhouse box office, I’d say all bets are off when it comes to top box office projections.

Reported by Geralyn